
Emerging SME Services · NSE
Incorporated in 2014, Purple United is a leading fashion brand specializing in clothing, footwear, and accessories for children across all age groups. Its flagship line, "Purple United Kids," caters to infants (0–1 year), toddlers (2–6 years), and older children (7–14 years), offering high-quality, laboratory-tested products in vibrant designs suitable for every occasion. The product portfolio spans t-shirts, jackets, dresses, trousers, footwear, strollers, and more. Operating primarily in India, Purple United runs 17 exclusive brand outlets (EBOs) across 10 cities in 5 states and maintains 20 shop-in-shop locations within prominent retail chains. Its products are also widely available online via its website, mobile app, and major e-commerce platforms like Myntra, Amazon, Flipkart, and FirstCry, while partnering with 44 retailers nationwide. With a dedicated team of 161 full-time employees as of June 30, 2024, the company continues to innovate and expand its reach in the children’s fashion segment.
Price Band
₹121 – ₹126
Issue Size
₹32.81 Cr
Lot Size
1000 shares
GMP
+63.5%
Est. Listing
₹206
at current GMP
Subscribed
148.90x
overall
Open
11 Dec 2024
Close
13 Dec 2024
Allotment
16 Dec 2024
Refund
17 Dec 2024
Demat Credit
18 Dec 2024
Listing
18 Dec 2024
Last updated: 19 Oct 2026
Current Premium
Issue Price (Upper)
₹126
Band: ₹121 – ₹126
Estimated Listing Price
₹206
Upper price + GMP
Lot Size
1000 shares
Min investment ₹1,26,000
Estimated Profit / Lot
₹80,000
1000 × ₹80
Grey Market Premium trend
+₹80
▲ 0 today
Updated 1 minute ago
| Date | GMP (₹) | GMP % | Est. Listing |
|---|---|---|---|
| 31 Oct 2026 | +₹80 | 63.5% | ₹206 |
| 30 Oct 2026 | +₹80 | 63.5% | ₹206 |
| 29 Oct 2026 | +₹72 | 57.1% | ₹198 |
GMP is unofficial market data. Not a guarantee of listing performance.
Purple United Sales Limited is bringing an initial public offering (IPO) in the Emerging SME Services sector with an aggregate issue size of ₹32.81 Crores. The shares are offered at a price band of ₹121 to ₹126 per equity share on NSE. Currently, investors are tracking the grey market premium (GMP) and institutional subscription multiples closely across BSE and NSE portals.
The public offer consists of a fresh issue and offer-for-sale structured under SEBI regulations. Bidding is open to Qualified Institutional Buyers (QIB), Non-Institutional Bidders (NII/HNI), and Retail Individual Investors (RII). Applications can be submitted online using ASBA or UPI mandate through certified stock brokers and net banking portals.
Following the close of bidding on 2024-12-13, the basis of allotment is scheduled to be finalized on 2024-12-16. Investors can verify their application status online by submitting their PAN card number, Application Number, or DP Client ID on the registrar's official portal (Mr. M Murali Krishna) or the BSE allotment checking window.
The latest grey market premium for Purple United Sales Limited IPO is ₹80, which indicates an expected listing price of ₹206.
Kostak rate is the profit amount an investor earns by selling their entire IPO application in the grey market before allotment is finalized.
No. GMP is an unofficial indicator discovered between dealers outside of SEBI-regulated exchanges. Actual listing price is determined by demand-supply discovery on NSE/BSE during the pre-open auction.