Honasa Consumer Limited (Mamaearth)
ListedMainboardIndustrial & Financial Services · NSE / BSE
Incorporated in 2016, Honasa Consumer Limited (HCL) is a consumer products company that targets millennial customers with innovative and natural ingredient-based products, backed by strong D2C marketing and e-commerce distribution. The company currently serves customers across 500+ cities in India and has built multiple well-known brands such as Mamaearth, The Derma Co., Aqualogica, and Ayuga, while also acquiring shares in BBLUNT and the content platform Momspresso. With investments from Sequoia Capital India, Sofina SA, Fireside Ventures, and Stellaris Venture Partners, Honasa Consumer Limited is rapidly scaling and is positioned to reach a $1 billion company valuation.
Price Band
₹308 – ₹324
Issue Size
₹1701 Cr
Lot Size
46 shares
GMP
₹24
+7.4%
Est. Listing
₹348
at current GMP
Subscribed
8.01x
overall
Open
31 Oct 2023
Close
2 Nov 2023
Allotment
3 Nov 2023
Refund
4 Nov 2023
Demat Credit
5 Nov 2023
Listing
7 Nov 2023
Last updated 12 days ago
Overall Subscription
8.01x
Total Demand
QIB Multiplier
12.10x
Institutions & Funds
NII / HNI
4.23x
High Net-Worth
Retail (RII)
1.42x
Individual Bidders
Category-Wise Subscription Breakup
Live bidding breakdown by institutional, non-institutional, and retail investors
| Category | Shares Offered | Shares Applied / Bid | Times Subscribed |
|---|---|---|---|
| QIB | 14,967,298 | 181,135,028 | 12.10x |
| NIB | 7,483,648 | 31,671,506 | 4.23x |
| HNIs(10L +) | 4,989,098 | 25,476,594 | 5.11x |
| HNIs (2-10L) | 2,494,550 | 6,194,912 | 2.48x |
| RETAIL | 4,989,098 | 7,063,484 | 1.42x |
| EMPLOYEES | 32,333 | 165,692 | 5.12x |
| Total | 34,956,025 | 251,707,216 | 8.01x |
Application-Wise Breakup
Total unique applications received across retail and HNI tranches
| Category | Applications Reserved | Applications Received | Times Subscribed |
|---|---|---|---|
| Retail (RII) | 399,560 | 567,375 | 1.42x |
| HNIs (10L +) | 2,556 | 10,812 | 4.23x |
| HNIs (2-10L) | 12,231 | 51,737 | 4.23x |
| Total Applications | 414,347 | 629,924 | 1.52x |
Day-Wise Subscription Progress
Track continuous institutional and retail bidding order books for all active issues on the ipo live subscription feed.
About Honasa Consumer Limited (Mamaearth) Public Issue & Market Profile
Honasa Consumer Limited (Mamaearth) is bringing an initial public offering (IPO) in the Industrial & Financial Services sector with an aggregate issue size of ₹1,701.44 Crores. The shares are offered at a price band of ₹308 to ₹324 per equity share on NSE and BSE. Currently, market analysts recommend evaluating the company's financial valuation, price-to-earnings (P/E) multiple, and peer comparison prior to submitting bids.
Bidding & Quota Instructions:
The public offer consists of a fresh issue and offer-for-sale structured under SEBI regulations. Bidding is open to Qualified Institutional Buyers (QIB), Non-Institutional Bidders (NII/HNI), and Retail Individual Investors (RII). Applications can be submitted online using ASBA or UPI mandate through certified stock brokers and net banking portals.
Allotment Reconciliation Schedule:
Following the close of bidding on 2023-11-02, the basis of allotment is scheduled to be finalized on 2023-11-03. Investors can verify their application status online by submitting their PAN card number, Application Number, or DP Client ID on the registrar's official portal (Kfin Technologies Limited) or the BSE allotment checking window.
Frequently Asked Questions
What is Honasa Consumer Limited (Mamaearth) IPO GMP today?
The latest Grey Market Premium (GMP) for Honasa Consumer Limited (Mamaearth) IPO is ₹24 per equity share. Based on the upper price band of ₹308 to ₹324 per equity share, the estimated listing price is ₹348 (+7.4% expected listing gain).
What is the expected profit per lot for Honasa Consumer Limited (Mamaearth) IPO?
With a lot size of 46 shares and current GMP of ₹24, the expected profit per application lot is approx ₹1,104 (+7.4% gain). Minimum application cost is approx ₹14,904.
What is the issue size and price band for Honasa Consumer Limited (Mamaearth) IPO?
The Honasa Consumer Limited (Mamaearth) IPO aggregate issue size is ₹1,701.44 Crores with an equity price band set at ₹308 to ₹324 per equity share. The retail lot size is 46 shares requiring a minimum capital outlay of approx. ₹14,904.
How can I check Honasa Consumer Limited (Mamaearth) IPO live subscription demand?
Live subscription figures are compiled real-time from the NSE and BSE bidding engines. Currently, overall subscription is 8.01x (Retail: 1.42x, QIB: 12.10x, NII: 4.23x). You can track live multiples directly on our dedicated subscription page.
Where and when will Honasa Consumer Limited (Mamaearth) IPO allotment status be published?
The basis of allotment will be published on the official registrar portal (Kfin Technologies Limited) and the BSE status verification website on or around 2023-11-03. Investors can verify status using PAN card or application number.
When is the listing date for Honasa Consumer Limited (Mamaearth) IPO?
Honasa Consumer Limited (Mamaearth) shares are scheduled to list on NSE and BSE on 2023-11-07.