
Consumer Discretionary · NSE
Established in 2016, Yaap Digital Private Limited, also known as Yaap Digital or YAAP, is a modern digital content and marketing services company that provides technology-driven and creative solutions for brands. The company focuses on combining design, data, and storytelling to help businesses connect better with their audience. It currently operates in India, the United Arab Emirates, and Singapore through its YAAP brand and wholly owned subsidiaries. Its services include creating strong brand experiences through design, content, and digital platforms, using influencer marketing, insights, and data to improve brand reach and engagement, and promoting brand messages through paid media and programmatic advertising. As of December 31, 2025, the company has a total workforce of 108 employees.
Price Band
₹138 – ₹145
Issue Size
₹552.50 L Cr
Lot Size
1000 shares
GMP
Est. Listing
₹145
at current GMP
Subscribed
4.33x
overall
Open
25 Feb 2026
Close
27 Feb 2026
Allotment
2 Mar 2026
Refund
3 Mar 2026
Demat Credit
4 Mar 2026
Listing
5 Mar 2026
Overall Subscription
4.33x
Total Demand
QIB Multiplier
8.29x
Institutions & Funds
NII / HNI
5.40x
High Net-Worth
Retail (RII)
1.61x
Individual Bidders
Live bidding breakdown by institutional, non-institutional, and retail investors
| Category | Shares Offered | Shares Applied / Bid | Times Subscribed |
|---|---|---|---|
| QIB | 1,049,000 | 8,695,000 | 8.29x |
| NIB | 787,000 | 4,252,000 | 5.40x |
| HNIs(10L +) | 525,000 | 3,726,000 | 7.10x |
| HNIs (2-10L) | 262,000 | 526,000 | 2.01x |
| RETAIL | 1,836,000 | 2,958,000 | 1.61x |
| Total | 4,459,000 | 20,157,000 | 4.33x |
Total unique applications received across retail and HNI tranches
| Category | Applications Reserved | Applications Received | Times Subscribed |
|---|---|---|---|
| QIB | — | 12 | 0.00x |
| NIB | — | 521 | 0.00x |
| RETAIL | 918 | 1,479 | 1.61x |
| HNIs(10L +) | 175 | 348 | 1.99x |
| HNIs (2-10L) | 87 | 173 | 1.99x |
| Total Applications | 1,180 | 2,533 | 2.15x |
Yaap Digital Limited is bringing an initial public offering (IPO) in the Consumer Discretionary sector with an aggregate issue size of ₹55,25,000 Crores. The shares are offered at a price band of ₹138 to ₹145 per equity share on NSE. Currently, market analysts recommend evaluating the company's financial valuation, price-to-earnings (P/E) multiple, and peer comparison prior to submitting bids.
The public offer consists of a fresh issue and offer-for-sale structured under SEBI regulations. Bidding is open to Qualified Institutional Buyers (QIB), Non-Institutional Bidders (NII/HNI), and Retail Individual Investors (RII). Applications can be submitted online using ASBA or UPI mandate through certified stock brokers and net banking portals.
Following the close of bidding on 2026-02-27, the basis of allotment is scheduled to be finalized on 2026-03-02. Investors can verify their application status online by submitting their PAN card number, Application Number, or DP Client ID on the registrar's official portal (Link Intime India Private Limited) or the BSE allotment checking window.
The Yaap Digital Limited IPO aggregate issue size is ₹55,25,000 Crores with an equity price band set at ₹138 to ₹145 per equity share. The retail lot size is 1000 shares requiring a minimum capital outlay of approx. ₹1,45,000.
Live subscription figures are compiled real-time from the NSE and BSE bidding engines. You can track QIB, NII/HNI, and Retail category multiples directly on our dedicated live subscription page.
The basis of allotment will be published on the official registrar portal (Link Intime India Private Limited) and the BSE status verification website on or around 2026-03-02.