M.K.Sons Fine Jewels Limited

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Consumer Durables · NSE / BSE

M. K. Sons Fine Jewels Limited, incorporated in 2012, is a retail-focused jewellery company engaged in marketing and selling gold, diamond and Cubic Zirconia jewellery through its own showrooms. One of its promoters has been associated with the jewellery business since 1999 through a proprietorship concern that was subsequently merged into the company. It offers a diverse range of contemporary and bridal jewellery designs, emphasising craftsmanship, design quality and customer-focused collections. As of June 30, 2026, the company operated five showrooms across Mumbai and Ahmedabad, covering a total operational area of 6,513 square feet. Its product portfolio includes more than 19,442 stock-keeping units (SKUs) across rings, earrings, necklaces, bangles, bracelets and mangalsutras, organised into 11 curated collections catering to different price ranges and occasions. The company's gold jewellery complies with BIS Hallmark standards, while its diamond jewellery includes IGI and GIA certifications. All showrooms follow the Company-Owned, Company-Operated (COCO) model, providing direct control over retail operations and customer experience. Revenue increased from ₹2,173.23 million in Fiscal 2024 to ₹5,387.36 million in Fiscal 2026. Going forward, the company plans to expand its showroom network across Western India while continuing to prioritise product quality, craftsmanship and customer trust.