
Industrial & Financial Services · NSE / BSE
Incorporated in 1999, Credo Brands Marketing Limited is known for its men’s casual clothing brand “Mufti”. The brand started in 1998 with only shirts, T-shirts and trousers, and now offers a wide variety including jeans, cargos, chinos, sweatshirts, jackets, blazers and sweaters. Mufti provides different styles such as relaxed vacation wear, everyday casuals, urban wear, party wear and athleisure. As of May 31, 2023, the company has 1,773 retail outlets across India, including 379 exclusive brand stores, 89 large format stores and 1,305 multi-brand outlets. The brand has a design team of 15 members who created over 1,348 designs in FY23.
Price Band
₹266 – ₹280
Issue Size
₹549 Cr
Lot Size
53 shares
GMP
+26.4%
Est. Listing
₹354
at current GMP
Subscribed
51.85x
overall
Open
19 Dec 2023
Close
21 Dec 2023
Allotment
23 Dec 2023
Refund
24 Dec 2023
Demat Credit
25 Dec 2023
Listing
27 Dec 2023
Overall Subscription
51.85x
Total Demand
QIB Multiplier
104.95x
Institutions & Funds
NII / HNI
55.51x
High Net-Worth
Retail (RII)
7.87x
Individual Bidders
Live bidding breakdown by institutional, non-institutional, and retail investors
| Category | Shares Offered | Shares Applied / Bid | Times Subscribed |
|---|---|---|---|
| QIB | 3,926,992 | 412,137,752 | 104.95x |
| NIB | 2,945,244 | 163,504,099 | 55.51x |
| HNIs(10L +) | 1,963,496 | 109,416,751 | 55.73x |
| HNIs (2-10L) | 981,748 | 54,087,348 | 55.09x |
| RETAIL | 6,872,236 | 54,087,348 | 7.87x |
| Total | 16,689,716 | 793,233,298 | 51.85x |
Total unique applications received across retail and HNI tranches
| Category | Applications Reserved | Applications Received | Times Subscribed |
|---|---|---|---|
| Retail (RII) | 129,594 | 1,019,905 | 7.87x |
| HNIs (10L +) | 829 | 46,018 | 55.51x |
| HNIs (2-10L) | 3,967 | 220,208 | 55.51x |
| Total Applications | 134,390 | 1,286,131 | 9.57x |
Track continuous institutional and retail bidding order books for all active issues on the ipo live subscription feed.
Credo Brands Marketing Limited is bringing an initial public offering (IPO) in the Industrial & Financial Services sector with an aggregate issue size of ₹549.48 Crores. The shares are offered at a price band of ₹266 to ₹280 per equity share on NSE and BSE. Currently, grey market participants and retail investors are watching the bidding trend, premium movement, and anchor book demand with keen interest.
Prospective investors can apply in the retail quota with a minimum of 1 lot comprising 53 shares (approx. ₹14,840 minimum investment). High net-worth individuals (HNI/NII) can bid in the sHNI (₹2 Lakh to ₹10 Lakh) or bHNI (above ₹10 Lakh) categories for enhanced quota allocation.
Allotment reconciliation will be managed by Link Intime India Private Limited. Eligible allottees will receive credit of equity shares into their Demat accounts by 2023-12-25, while un-allotted funds or UPI block mandates will be released on 2023-12-24.
The latest Grey Market Premium (GMP) for Credo Brands Marketing Limited IPO is ₹74 per equity share. Based on the upper price band of ₹266 to ₹280 per equity share, the estimated listing price is ₹354 (+26.4% expected listing gain).
With a lot size of 53 shares and current GMP of ₹74, the expected profit per application lot is approx ₹3,922 (+26.4% gain). Minimum application cost is approx ₹14,840.
The Credo Brands Marketing Limited IPO aggregate issue size is ₹549.48 Crores with an equity price band set at ₹266 to ₹280 per equity share. The retail lot size is 53 shares requiring a minimum capital outlay of approx. ₹14,840.
Live subscription figures are compiled real-time from the NSE and BSE bidding engines. Currently, overall subscription is 51.85x (Retail: 7.87x, QIB: 104.95x, NII: 55.51x). You can track live multiples directly on our dedicated subscription page.
The basis of allotment will be published on the official registrar portal (Link Intime India Private Limited) and the BSE status verification website on or around 2023-12-23. Investors can verify status using PAN card or application number.
Credo Brands Marketing Limited shares are scheduled to list on NSE and BSE on 2023-12-27.