
Consumer Discretionary · NSE
Brandman Retail Limited, incorporated in 2021, is engaged in the distribution of international sports and lifestyle brands in India and operates a multi-channel business model spanning distribution, licensing, retail, and e-commerce with an emphasis on innovation, customer-centricity, and sustainability. The company manages 11 Exclusive Brand Outlets across northern India in cities such as Ahmedabad, New Delhi, Gurugram, Lucknow, and Noida, primarily retailing the New Balance brand under non-exclusive distribution agreements, and also operates two Multi-Brand Outlets under the “Sneakrz” brand in Bathinda and New Delhi. In addition to its physical retail presence, Brandman Retail has a strong digital footprint, selling products through major e-commerce platforms including Flipkart, Ajio, and Tata Cliq, with consistent monthly order fulfillment.
Price Band
₹167 – ₹176
Issue Size
₹86.08 Cr
Lot Size
800 shares
GMP
+9.1%
Est. Listing
₹192
at current GMP
Subscribed
114.55x
overall
Open
4 Feb 2026
Close
6 Feb 2026
Allotment
9 Feb 2026
Refund
10 Feb 2026
Demat Credit
11 Feb 2026
Listing
11 Feb 2026
Overall Subscription
114.55x
Total Demand
QIB Multiplier
85.24x
Institutions & Funds
NII / HNI
203.33x
High Net-Worth
Retail (RII)
93.12x
Individual Bidders
Live bidding breakdown by institutional, non-institutional, and retail investors
| Category | Shares Offered | Shares Applied / Bid | Times Subscribed |
|---|---|---|---|
| QIB | 928,000 | 79,104,800 | 85.24x |
| NIB | 699,200 | 142,171,200 | 203.33x |
| HNIs(10L +) | 466,400 | 116,130,400 | 248.99x |
| HNIs (2-10L) | 232,800 | 26,040,800 | 111.86x |
| RETAIL | 1,627,200 | 151,523,200 | 93.12x |
| Total | 3,953,600 | 514,970,400 | 114.55x |
Total unique applications received across retail and HNI tranches
| Category | Applications Reserved | Applications Received | Times Subscribed |
|---|---|---|---|
| QIB | — | 76 | 0.00x |
| NIB | — | 27,813 | 0.00x |
| RETAIL | 1,017 | 94,702 | 93.12x |
| HNIs(10L +) | 194 | 17,683 | 91.15x |
| HNIs (2-10L) | 97 | 10,130 | 104.43x |
| Total Applications | 1,308 | 150,404 | 114.99x |
Track continuous institutional and retail bidding order books for all active issues on the ipo live subscription feed.
Brandman Retail Limited is bringing an initial public offering (IPO) in the Consumer Discretionary sector with an aggregate issue size of ₹86.08 Crores. The shares are offered at a price band of ₹167 to ₹176 per equity share on NSE. Currently, grey market participants and retail investors are watching the bidding trend, premium movement, and anchor book demand with keen interest.
Prospective investors can apply in the retail quota with a minimum of 1 lot comprising 800 shares (approx. ₹1,40,800 minimum investment). High net-worth individuals (HNI/NII) can bid in the sHNI (₹2 Lakh to ₹10 Lakh) or bHNI (above ₹10 Lakh) categories for enhanced quota allocation.
Allotment reconciliation will be managed by Bigshare Services Private Limited. Eligible allottees will receive credit of equity shares into their Demat accounts by 2026-02-11, while un-allotted funds or UPI block mandates will be released on 2026-02-10.
The latest Grey Market Premium (GMP) for Brandman Retail Limited IPO is ₹16 per equity share. Based on the upper price band of ₹167 to ₹176 per equity share, the estimated listing price is ₹192 (+9.1% expected listing gain).
With a lot size of 800 shares and current GMP of ₹16, the expected profit per application lot is approx ₹12,800 (+9.1% gain). Minimum application cost is approx ₹1,40,800.
The Brandman Retail Limited IPO aggregate issue size is ₹86.08 Crores with an equity price band set at ₹167 to ₹176 per equity share. The retail lot size is 800 shares requiring a minimum capital outlay of approx. ₹1,40,800.
Live subscription figures are compiled real-time from the NSE and BSE bidding engines. Currently, overall subscription is 114.55x (Retail: 93.12x, QIB: 85.24x, NII: 203.33x). You can track live multiples directly on our dedicated subscription page.
The basis of allotment will be published on the official registrar portal (Bigshare Services Private Limited) and the BSE status verification website on or around 2026-02-09. Investors can verify status using PAN card or application number.
Brandman Retail Limited shares are scheduled to list on NSE on 2026-02-11.